Conference Session

Marketing & Sales

F126: Marketing Doesn’t Have To Suck: 3 Stupid Simple Skills You Need to Magnetize Your Target Audience

In this session you will learn how to: (1) SHAPE your shop into the business of your dreams and position yourself to attract the type of buyers/talent you need to thrive. (2) SHARPEN your skills, systems, and processes in every area of your business to get the most out of your time, energy and dollars. (3) SHINE from the inside out and become the best, most authentic version of yourself and your shop to rise above the competition. Once you master these skills, you will begin to MAGNETIZE your ideal humans–the awesome customers, talent, and strategic partners you want surrounding you. The ones who enjoy working with you and are happy to invest in the relationship. BONUS: At the end of the talk, I provide free resources that you can use to metal up your brand and marketing immediately including an exclusive invitation to a hands-on Marketing Metal workshop!

About This Session

  • Date: October 16, 2024
  • Time: 3:00 pm – 4:00 pm
  • Room: Room S-330 E
  • Level: Basic
  • Track: Marketing & Sales
  • Price: See Pricing »
Attend Session
Speaker

Emily Wilkins

Marketing Metal

Photo of Emily Wilkins

Emily Wilkins, CEO of Marketing Metal, spent a decade of her career in marketing and sales support roles at job shops. Noticing the struggles they faced and the huge disconnect around the marketing function, Emily developed a Radical new process that gets these vital small businesses exactly what they need–and empowers them with the knowledge, tools, and resources to build a successful business that will thrive long into the future.

FABTECH Conference

Tracks: 3D/Additive, Automation, Cutting, Laser, Forming & Fabricating, Job Shop, Lean, Management, Marketing & Sales, Robotics, Smart Manufacturing, Stamping, Workforce Development

Sessions Member Price Non-Member Price
Individual Sessions $195 $220
Workshops $499 $599
Best Value
Full Conference
(5-8 Sessions)
$795 $900
CCAI Finishing Conference
CCAI Finishing Conference Member Price Non-Member Price
1 Session $112.50 $125
2 Sessions $202.50 $225
3 Sessions $270 $300
4-8 Sessions $405 $450
AWS Welding Conference
AWS Welding Conference Member Price Non-Member Price*
One-Hour Sessions (W7, W8) FREE FREE
Two-Hour Sessions (W1, W2, W12, W13, W14) $95 $150
Weld-Ed Conference (W5) $50 $75
Half-Day Sessions (W3, W10, W15) $345 $430
Full-Day Sessions (W4, W6, W9, W11) $565 $665
Professional Program (W16) $395 $495
*Non-member price for AWS Welding Full-Day Sessions only includes a one-year AWS Individual Membership.

2024 Platinum Sponsors

2024 Sponsors

Become a Sponsor