Hurricane Milton Update

Despite the challenges of Hurricane Milton, Orlando is back open for business and FABTECH 2024 will proceed as planned from October 15-17 at the Orange County Convention Center. Our hearts go out to all those affected by the recent storms. See latest updates.

Conference Session

Marketing & Sales

F178: Advanced LinkedIn Strategies to Stand Out

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*This conference session requires registration and payment.

How to Transform Your LinkedIn Profile and Stand Out!
LinkedIn has the power to help you achieve your goals, including finding a better job, increased awareness, more money, and the like. But do you have a plan? What does your LinkedIn profile look like? Who cares? The truth is that 4 out of 5 people on LinkedIn drive business decisions. These people see what you post, who you are, and what you believe in. It's a daily interview or pitch presentation, and you need to show up in the right way.
Donald F. McLean – McLean Media

Advanced LinkedIn Strategies for Industrial Sales Teams & Leaders
If you're using LinkedIn as a salesperson for outreach, are an executive looking to be a thought leader or a company owner looking to expand your reach with your digital presence on LinkedIn, you're in the right place. Whether you're not sure where to start or are looking for innovative ways to grow your connections and extend your influence we've got a path for you to follow. We'll cover LinkedIn newsletters, groups, LinkedIn events, paid ads, segmentation and targeting, organic promotion, video, slides, content, reporting, tracking, growing company followers and much more. Leave with actionable ways to arm your team with a tool set for extreme growth.
Jennelle McGrath – Market Veep

About This Session

  • Date: October 17, 2024
  • Time: 1:30 pm – 2:30 pm
  • Room: Room S-330 E
  • Level: Basic
  • Track: Marketing & Sales
Speakers

Donald McLean

McLean Media

Photo of Donald McLean

With 15+ years of experience, Don is the founder of McLean Media, a PR and content marketing firm that supports some of the world’s smartest organizations with public relations, content marketing, and LinkedIn optimization. As an award-winning leader in building authority for brands, Don believes that hard work, honesty, and heart are essential in business and life, and he is writing a book on strategies to elevate leaders on LinkedIn.

Jennelle McGrath

Market Veep

Photo of Jennelle McGrath

Jennelle is the CEO of Market Veep, a marketing and sales agency. They host a podcast, “Finding Business Happy”, are a HubSpot Diamond certified accredited partner, INC Best Workplaces winner, certified best places to work, SBA certified woman-owned small business, an INC 5000 fastest growing company, Netty Award for Boutique Agency of the Year, are an entrepreneur.com contributor and are members with over a half a dozen manufacturing associations.

FABTECH Conference

Tracks: 3D/Additive, Automation, Cutting, Laser, Forming & Fabricating, Job Shop, Lean, Management, Marketing & Sales, Robotics, Smart Manufacturing, Stamping, Workforce Development

Sessions Member Price Non-Member Price
Individual Sessions $195 $220
Workshops $499 $599
Best Value
Full Conference
(5-8 Sessions)
$795 $900
CCAI Finishing Conference
CCAI Finishing Conference Member Price Non-Member Price
1 Session $112.50 $125
2 Sessions $202.50 $225
3 Sessions $270 $300
4-8 Sessions $405 $450
AWS Welding Conference
AWS Welding Conference Member Price Non-Member Price*
One-Hour Sessions (W7, W8) FREE FREE
Two-Hour Sessions (W1, W2, W12, W13, W14) $95 $150
Weld-Ed Conference (W5) $50 $75
Half-Day Sessions (W3, W10, W15) $345 $430
Full-Day Sessions (W4, W6, W9, W11) $565 $665
Professional Program (W16) $395 $495
*Non-member price for AWS Welding Full-Day Sessions only includes a one-year AWS Individual Membership.

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Our hearts go out to all those affected by Hurricane Helene. We stand in solidarity with residents, businesses, and communities as they begin the process of recovery and rebuilding.

We want to reassure our community that FABTECH 2024 will proceed as scheduled from October 15-17 at the Orange County Convention Center in Orlando. Thankfully, the city and venue have been unaffected by Hurricane Helene, and we’re excited to gather with you soon!

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