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Conference Session

Marketing & Sales

F87: Inbound Marketing 101 Workshop: Create a 2025 Strategy Template

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*This conference session requires registration and payment. Click here to register/add session to your registration. 

This presentation will offer comprehensive coverage of building a robust inbound marketing strategy – from the foundational level of website building to developing a content map, to the generation of qualified leads, and more. Additionally, best practice tips to leverage AI and other modern marketing technology will be shared to help attendees efficiently and effectively strategize, produce, and monitor marketing success. The session will feature a handout so that attendees can work alongside the presentation and apply the concepts in real-time for their businesses, as well as offer interactive touchpoints to collaborate as a group (optional).

About This Session

  • Date: October 16, 2024
  • Time: 10:00 am – 11:00 am
  • Room: Room S-330 E
  • Level: Basic
  • Track: Marketing & Sales
Speaker

Holly Jobe

protocol 80, Inc.

Photo of Holly Jobe

Holly Jobe is COO/ Partner at protocol 80, Inc. an inbound marketing agency focused on supporting niche manufacturing companies. She has 7 years of experience strategizing with, executing beside, and overseeing a talented team of marketers and their clients. Her book “Inbound Immortal: The Undying Art of Attracting Customers” covers these topics and is available on Amazon. Her presentation will contain WWE GIFs.

FABTECH Conference

Tracks: 3D/Additive, Automation, Cutting, Laser, Forming & Fabricating, Job Shop, Lean, Management, Marketing & Sales, Robotics, Smart Manufacturing, Stamping, Workforce Development

Sessions Member Price Non-Member Price
Individual Sessions $195 $220
Workshops $499 $599
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Full Conference
(5-8 Sessions)
$795 $900
CCAI Finishing Conference
CCAI Finishing Conference Member Price Non-Member Price
1 Session $112.50 $125
2 Sessions $202.50 $225
3 Sessions $270 $300
4-8 Sessions $405 $450
AWS Welding Conference
AWS Welding Conference Member Price Non-Member Price*
One-Hour Sessions (W7, W8) FREE FREE
Two-Hour Sessions (W1, W2, W12, W13, W14) $95 $150
Weld-Ed Conference (W5) $50 $75
Half-Day Sessions (W3, W10, W15) $345 $430
Full-Day Sessions (W4, W6, W9, W11) $565 $665
Professional Program (W16) $395 $495
*Non-member price for AWS Welding Full-Day Sessions only includes a one-year AWS Individual Membership.

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